DYNA Aquaban 200
DYNA Aquaban 200 DYNA Metro Inc BACK Description DYNA Metro Inc needed an appealing branding and...
DYNA Metro Inc
Description
DYNA Metro Inc needed an appealing branding and package for its new AQUABAN 200 Waterproofing & Anti-Fracture Membrane. A self-curing liquid rubber polymer that can be used to form a flexible, seamless waterproofing and crack isolation membrane that bonds to a wide variety of substrates.
I gave DYNA the tools and the arguments to seduce the North American retailer.
“Make it simple, but significant.”
– Don Draper, fictional character on Mad Men